The programme
Bring to life the messages that capture attention and shape the imaginationBecome a graphic designer able to imagine, develop and shape graphic work, visual identities and digital experiences that give meaning to brands, media and organisations. Through immersive teaching, real-world projects and input from industry professionals, the Bachelor Designer de Communication Graphique & Digitale prepares you to create powerful visual experiences in the service of ideas and to take part in the transformation of design careers, mastering both traditional and digital tools while exploring emerging technologies such as artificial intelligence, in a sensitive approach that is ever more responsible, inclusive and innovative.
Where can you study this programme?
Why choose this Bachelor?
Curriculum
Discover the full content of the programme
Teaching strengths
This programme gives students the chance to deepen and master the specific skills required to excel in the graphic design profession. Students immerse themselves in the heart of the graphic design disciplines. Training in professional software (Adobe Suite) becomes intensive, making it possible to turn concepts into reality.
Teaching methods
ESDAC's distinctive strengths include the opportunity to tailor your course of study by choosing an option that will nurture your creativity and your technical skills.
Classes in general & artistic culture, semiotics, communication strategy, brand image, English, design law, project writing...
Drawing and representation, with classes in illustration drawing, typography fundamentals and publishing...
Applied techniques, with classes such as computer graphics and print production workflow, web design/UI/UX, 3D motion, printing techniques, prompt writing and workshops.
Graphic design projects, with the creative studio class. Theory classes and technical training, studio sessions, visits and workshops.
Taking part in open days, which give second- and third-year students the chance to share their graphic world and present their projects orally.
Added to this is the opportunity to discover the world on an optional international seminar in Years 2 and 3. Finally, a third year on a work-study programme can be considered for this profession.
95%
pass rate for candidates on the Bachelor Design Graphique Digital & Imprimé, class of 2025.
92%
of students reported to be in employment six months after obtaining the professional certification, class of 2024.
After the Bachelor
On graduation, the Bachelor allows you to move straight into working life or to continue into the first year of the Mastère Directeur de Création en Design Graphique.The careers targeted by the certification
Once you have graduated, you will be able to work in any of these sectors and take up the roles linked to the certification.
➜ Large communication agencies and studios specialising in graphic and/or digital design
➜ Communication or marketing departments in companies, institutions and local authorities
➜ Small independent agencies and creative studios across the country
➜ As a freelancer or self-employed professional
Central to today's world, communication and all its graphic and digital forms are essential in every sector and for organisations of every scale and type. The Designer de communication graphique et digitale may work in institutional, advertising, commercial, event, educational, informative, editorial, cultural, scientific, social and societal communication, in step with contemporary issues.
➜ Graphic designer
➜ Graphic and digital communication designer
➜ Communications officer
➜ Visual communications officer
➜ Graphic communications officer
➜ Visual communication project manager
➜ Digital designer
➜ Community manager
➜ Web designer
➜ Motion designer
➜ UI/UX designer
➜ Graphic production manager
Need help choosing your programme?
Our admissions advisers will help you choose the programme that matches your career plans.
“ A former ESDAC student in interior architecture, I now run my own interior architecture practice between Megève and Geneva.
My success is also, in part, theirs and that of the whole teaching team. I have had the chance to compare this programme with many other schools through the profiles of work-study students from all over France. ESDAC is clearly one of the most comprehensive programmes: all the keys to succeeding in the professional world are provided, and it is then up to each student to seize them seriously. The teachers are committed and skilled, the curricula are in step with market expectations, and the skills acquired make it possible to envisage a career, including internationally, for motivated students.
I would recommend this school without hesitation, as much for its human dimension as for its professional quality. ”
Hugo Allegre - Mastère Design Architecture d’Intérieur - ESDAC Clermont-Ferrand
“ Product Design is a discipline I teach at ESDAC, where we try to design everyday objects methodically for every possible sector (sport, medical, luxury, craft, industrial production runs, etc.). What we really want to pass on to students is a love of the passion and the curiosity of making things, and of trying to think before proposing an idea and then building it on solid foundations". " In this section we try to find the designer that the students want to become. ”
Maxime Paulet, Product Design lecturer at ESDAC Aix-en-Provence
“ What is great about ESDAC is that the teachers are there to guide us in what we want to do. We steer our projects with our tutors, but the ideas come from us. It is collective work with our tutors and that is what is beautiful about this school. Nicolas Robineau was my technical tutor; he always gave me the keys never to feel stuck in my ideas. That is also what we lack as students: having too little and having too much to do, so while we are still studying we can let go, open up the possibilities of the building and improve our knowledge, our technique and that desire to put forward a viable project before our examination panels. It is a real hands-on experience and I wish it for every interior architecture or spatial design student. ”
Argan Martinez, ESDAC Marseille alumnus, Spatial Design and Interior Architecture class of 2024-2025
“ My aim is to give students a concrete view of what the profession expects. Professionals know exactly what they are looking for, and it is essential that students have that lightbulb moment: understanding how to develop a project in a sound and structured way.
I place great importance on exchange, offering different approaches to broaden their skill set and open up as many opportunities as possible. The strength of our teaching also lies in the fact that most of our lecturers are practising professionals: we know concretely where to guide them so that they become the designers they want to be. ”
Mathilde Guterhlé - Interior architect, spatial design lead and lecturer at ESDAC Nancy.
